WRONG HOUSE

WRONG HOUSE

East Fork’s Big Bet

As the 15-year-old pottery doubles in size, it is proving that industrial production and handcraft can coexist.

Wrong House's avatar
Wrong House
Apr 16, 2026
∙ Paid

Issue 08: “Out to Pasture” is presented by East Fork.

By Lila Allen

At East Fork’s production facility in Asheville, North Carolina, a hulking machine kicks out 2,000 pots per day. But close by—in the same building, actually—a tall Texan-turned-Carolinian named John Vigeland is hand throwing pots on a company wheel.

John Vigeland making vessels by hand in …

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2026 Lila Allen · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture